Quick Reminder: Black Lives Still Matter.
89% of people want companies to respond to BLM.
84% of people believe that BLM is here indefinitely/years to come.
Working with research agency Nimbly, we ran a survey to look at how consumers responded to brands and Black Lives Matter.
The intention is to provide guidance and arm marketers/strategists with data points to make solid recommendations to brands and clients on ways to move forward and take action on this social issue.
Shout Out to these amazing collaborators Nimbly, Daniel Wu, Tory Gentes, Julian Cole, Lexie Pérez, Davis Ballard, Darien LaBeach • he.him.his